A formula to experience.
Selected actives and soft, velvety textures: quality also comes through the pleasure of application.
Since 2010, in Southern Italy, we have shaped a vision of cosmetics combining biotechnological actives, professional experience and attention to detail.
Our storyBIOESTHE was established in Italy in 2010, founded on the experience of Giancarlo Galeota, the company's current C.E.O, and the business vision of Valeriano Bonan.
The name encapsulates its calling:
BIO, biotechnology; ESTHE, aesthetics.
In collaboration with a cosmetic science team, a line takes shape around a specific question: why choose a BIOESTHE cosmetic?
The answer lies in the formulations, the sensory qualities of the textures and the packaging design. A premium cosmetics project connecting technical knowledge and the pleasure of care.
Before the brand, there is a journey. Giancarlo Galeota's experience spans every stage of the cosmetics business: from logistics to research, from international markets to business management.
Knowledge gained in the field, which in 2010 became the starting point for BIOESTHE.
The family cosmetics company is founded: the setting in which Giancarlo Galeota's professional career would develop.
After studying economics, he joins the family business. From overseeing logistics, he moves into research and development, international sales and administration, before becoming CEO.
Technical expertise and market knowledge become an independent project. Together with his partner Valeriano Bonan, he founds a new company focused on biotechnological actives.
Creating premium cosmetics dedicated to different skin needs, to improve its appearance and support personal wellbeing. With equal attention to formulation, user experience and design.
Since its first formulations in 2010, BIOESTHE has chosen biotechnology-derived actives, starting with peptides.
The journey continues with ingredients connecting cosmetic research and plant-derived components. Combinations vary according to the product, its function and the needs of the skin it is designed for.
Part of BIOESTHE's formulation research since the brand's beginnings.
Growth factors and plant stem cell extracts.
One of the ingredients used in skincare formulations.
Active ingredients are selected using studies on the ingredients, including in vitro and in vivo studies. These data concern the actives studied and do not, on their own, constitute clinical testing of every finished product. Composition and indications always refer to the individual cosmetic product.
Soft, velvety, pleasant to apply. The experience on the skin also expresses our idea of quality.
Selected actives and soft, velvety textures: quality also comes through the pleasure of application.
Refined shapes, finishes and packaging. An image expressing the product's character, even before opening it.
Combining quality ingredients, premium packaging and competitive pricing.
Biotechnology guides the evolution of the ranges and the choice of actives: a direction present since 2010.
The round jar in its presentation box evokes the image of a pearl. For products dedicated to at-home routines, packaging is part of BIOESTHE's identity.
In the salon, single-dose treatment kits make preparation and dosing easier, limit repeated handling of the product and help determine the cost of each treatment.
BIOESTHE brings its cosmetic offering and Italian packaging design to markets across Europe, the Middle East and Asia.
A dialogue with different beauty needs and cultures, while keeping the brand's identity recognisable.
Saudi Arabia · Vietnam · Kuwait · United Arab Emirates · Greece · Israel · Iraq · Albania · Kosovo · North Macedonia · Ukraine · Poland · Netherlands · Romania
Since 2010, our identity has taken shape through the meeting of experience, cosmetic research and aesthetic sensibility.
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